What does your school do to bring in students?

its the whole ‘federal crime to tamper with others mail’ is where it stems. people think if you open their mailbox that you are messing with their mail.

everyone just over reacts in the states.

I could be wrong but i’ve always been under the impression that once you install a mailbox it technically becomes property of the US Mail Service…that way they can go after you if the homeowner doesn’t…in either case it’s basically illegal to go into another persons mailbox.

the people that **** me off are the ones who put flyers under your windshield wiper…makes me want to chase them across the parking lot screaming…

[QUOTE=Oso;904341]I could be wrong but i’ve always been under the impression that once you install a mailbox it technically becomes property of the US Mail Service…that way they can go after you if the homeowner doesn’t…in either case it’s basically illegal to go into another persons mailbox.

the people that **** me off are the ones who put flyers under your windshield wiper…makes me want to chase them across the parking lot screaming…[/QUOTE]

lol, the wiper vermin.

[QUOTE=BoulderDawg;904317] I would also not schedule an adult class right after a kids class.

[/QUOTE]

Why is that?
Is there some incident that you have seen happen?
Or is it just the residual kids waiting for their parents to come and pick them up after class getting in the way of the adults?

[QUOTE=ktkungfu;904143]Not worth it? It cost you nothing to place boxes! To place an add cost hundreds of dollars and no one may sign up or see it. Will the paper give your money back for your add? Track them down? leave a message and move on to the next lead. You get 30-50 a week.
hundreds of dollars

Yes this is true, I recently took out an ad which cost $225.00 and got three phone calls and no one on the floor to try the class. Most of the ads I have done have honestly resulted in very few people coming through the door. Most everyone comes in based on web searches they have done. The box thing always seemed annoying to me but now after I think about it I may try it.

not sure if I mentioned this or not, but years back I took out an ad with Clipper Magazine. The week it comes out, I get a phone call. I ask how they found out about us, and they said, “Clipper.” So, I book the intro class, and they are a no show.
Of course, I run the ad again next month.
Same thing happens. I get a few calls, They all said they saw the ad, I book the intro, and no-show.
Me, being not too bright, went on like this for two more months before it hit me.
These guys were all from Clipper, same routine-and I spoke to others and they had the same experience.
Caveat emptor

[QUOTE=TenTigers;904955]They all said they saw the ad, I book the intro, and no-show.[/QUOTE]

I will remember this story, thanks for posting it.

But, do you call back after a booking?
If they call on Monday and book for Tuesday do you call back on Tuesday to reconfirm?

For anyone interested I saw some talk of Business cards. gotprint.com does 5,000 full color both sides for under $100 including shipping.

[QUOTE=feimantis;906982]For anyone interested I saw some talk of Business cards. gotprint.com does 5,000 full color both sides for under $100 including shipping.[/QUOTE]

:eek: Wow. Good find. I’ll be talking to my sifu about that.

I wanted to see if anyone has had similar experiences on this.

From my short 5 years experience, it seems that referral sign ups take the least amount of salesmanship. All the referrals I have had come into my school and seem to be ready to sign up.

If I get a call from an ad, it seems that I need to have a very good phone presentation to get them in the door ( or I will lose them to the abyss of butchered sales, my abyss is HUGE ) , and then a good intro presentation to have them sign up and give the class a chance.

My skills are better suited for doing things in person ( the phone skills needs some work ) , so I have begun to rely heavily on going to events in person and talking to people, and creating an incentive program with the kids to encourage them to have a friend show up on bring a friend day, or just having them have a friend sign up in general. Talking to people seemed like a waste of time at first, but lately I have been getting more and more people calling to sign up that say they had seen and spoken to me months ago.

Again these sign ups are so much easier for me then a cold sale. I live in a small city so ends up I run into people very often that have spoken to me before.

I have had very little success with business cards, brochures, radio ( terrible ), T.V., and flyers.

Good success with going to public events, a free kids class at a special location, website ( which is not impressive ), and the location of my school.

[QUOTE=feimantis;907257]
…have a friend show up on bring a friend day, or just having them have a friend sign up in general. [/QUOTE]

We actually had a friends and family day at our school. This was done more so in trying to get friends and family to try out a class and have fun. I think my sifu used the marketing aspect of it as secondary, but I can see how it can be good for that.

Here’s a vid of how the day went.
http://www.youtube.com/watch?v=4gwbjXHdLEo